TV Channel Branding - EAST

EAST is a fictional TV Channel based in Western countries about East Asian Pop Culture. It appeals to anyone regardless of race, gender or religion, with no specific target group and no specific genre broadcasted. EAST is meant as a gateway to East Asian cultures; opening people up to movies and shows they have never seen before or bringing a sense of familiarity to those who come from these countries.

Name: Marcella Partzsch
Project Semester: 3rd
Professor: Christoph Zielke